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Lead management: every lead owned, from every source

You pay for leads in five places: calls, your website, ads, referral partners and lead marketplaces. They land in five inboxes, and the one that matters most is often the one nobody checked. We build one list where every lead lands with an owner and a clock, and moves to someone else if it waits too long, so you stop paying for leads that never get a call back.
Start a projectSee the rules ↓
one listownerphonewebsite formad leadreferralmarketplaceL-501 · phoneFurnace won't startoffice leadL-502 · website formQuote for a new water heatercomfort advisorL-503 · ad leadAC repair, Eastsideoffice leadL-504 · referralBathroom remodel plumbingcomfort advisorL-505 · marketplaceDrain clearing, this weekunclaimed · 10 minoperations manager

Five inboxes, or one list

Leads where they land

  1. 01Ad and marketplace leads in emails nobody checks on busy days
  2. 02Referrals passed on by text
  3. 03The same customer called back by two people
  4. 04No way to tell which source brings booked jobs

You keep paying for leads, and nobody can say how many got a call back.

Every lead in one list

  1. 01Every source lands in the same place, in seconds
  2. 02An owner for every lead, and a backup if they're busy
  3. 03Duplicates merged before anyone calls twice
  4. 04Booked jobs counted by source, every week

Leads stop waiting, and you can see which ones are worth paying for.

The rules, written with you

Your business decides them. The system applies them to every lead, every time.
Who owns itrepairs to the office lead; replacements and remodels to the comfort advisorthe right person calls first
How long it can wait10 minutes in business hours, then the backup ownerbusy days don't mean missed leads
Outside the areaa polite reply the same day, no owner needednobody wastes a call
Duplicatessame phone or email within a week joins the existing leadcustomers aren't called twice
When follow-up stopsbooked, declined, or no reply after the last attemptnobody gets chased forever

Three leads, handled properly

Same customer: ad lead, then a phone call

  1. Ad lead arrives

    owner: office lead

    done

  2. Customer calls an hour later

    matched by phone number

    done

  3. Second lead

    not created; the call joins the first one

    not needed

  4. Call back

    office lead, with both contacts in front of them

    with your team

One person calls back once, already knowing what the customer asked for.

A good fit if you pay for leads in more than one place

Good fit

  • Leads come from calls, forms, ads, referrals and marketplaces.
  • You've found leads days later that nobody called.
  • You can't say which sources bring booked jobs.

Not the right fit yet

  • Nearly all your work comes from one source and one person handles it.
  • You need more leads first. Start with digital growth systems.

Related

Stop paying for leads nobody calls

Tell us where your leads come from today. We'll show you how one list with clear owners would work for your team.

Start a project